Investing tons of money to develop professional Norwegian athletes is a given in Norway, heck, it´s a must! If we stopped doing it it would be devastating! This is such an incorporated way of doing it in the Norwegian Society that the question is not whether or not we should keep doing it, but how much MORE should we invest in it. Now, the question I want to ask is; does this apply to any other industries in Norway that strictly speaking depend on talent “production”? And I think you might guess what I’m getting at – cultural production generally and film making specifically.
This post is long overdue, and was planned written in February when I was lucky enough to attend a seminar during by:Larm this year where Stein Bjelland from Great Moments held a presentation about his company’s way of thinking when it comes to music talents. This was truly inspiring! The model for developing sporting talents they’ve transferred to music talents – a model of long term investment. It’s simple, it’s brilliant. What was even more inspiring to me as an aspiring filmmaker, was that this same model has been applied by Filmkraft Rogaland on filmtalents. This was presented by Sjur Paulsen (CEO) towards the end of the presentation. Now this is all in Stavanger where they are all working really well together with Innovation Norway and the Research Center iPark, as I understand it. Which means that the region is heavily investing in becoming a knowledge leader within this kind of thinking, and so I’m glad they are out and about telling people outside of the region about what they’re doing.
I must admit, I strongly believe that this makes for innovation and success in making culture into business. And I wonder, is this type of collaboration happening somewhere else in Norway?
Meanwhile, Rushprint writes Norsk film henger etter / Norwegian film business is lagging behind…
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Merete Grimeland: I love both fiction and documentary film, and currently I'm doing a Masters in Media Studies where the film "I Walk Alone" and a thesis about character engagement is the focus of my master. 